SM Store, the largest retail chain in the country, deployed Aptos’ Merchandise Financial Planning solution to support its omnichannel sales planning activities. With this technology adoption, the retailer gains world-class merchandise planning capabilities across all its products, stores, and digital channels.
Aptos is a recognized market leader in retail technology solutions.
The SM Store is part of SM Retail, Inc., the leading retailer in the Philippines with a portfolio of department stores, supermarkets, and specialty stores. The SM Store has over 60 stores strategically located in key cities throughout the country and carries a wide range of apparel, accessories, housewares, general merchandise, and lifestyle products.
Aptos president and COO Steve Towe, said that SM has a deeply rooted presence in retail that focuses on innovative approaches to customer service and compelling merchandise offerings.
Aptos’ Merchandise Financial Planning supports The SM Store’s merchandise planning activities from strategic planning to channel planning. The solution’s ability to support detailed planning, such as product and location level planning, will allow The SM Store to optimize inventory levels and sales plan allocation across SM’s vast network of stores.
As the season progresses, the solution simulates and allows planners to make course corrections to ensure that sales and inventory investment targets are met. Merchandise planning is both complex and a strategic differentiator for The SM Store, with their expansive product range, a growing array of services, and digital capabilities.
Towe said that more than 1,000 retail brands rely on Aptos solutions to deliver every shopper a personalized, empowered and seamless experience — no matter when, where or how they shop.
In an era of virtually limitless choice, the IT solutions for retailers said that sustained competitive advantage only comes to retailers who truly understand their customers, what they want and why they buy.